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Undergraduate Academic Catalog 2012-2013

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Home > Undergraduate Academic Catalog 2012-2013 > Degree Course Descriptions > Course Descriptions > Information Technology Courses > WBIT 4601 Customer Relationship Management

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WBIT 4601 Customer Relationship Management

Prerequisites: WBIT 3600, WBIT 3200

3-0-3

The use of IT applications has allowed many organizations to collect large amounts of data on their clients and to use such data to improve the relationships with their customers. In this course, students will study customer relationship management systems, including the reasons for their emergence, the functionalities that they provide and the issues one would have to face to successfully introduce and Customer Relationship Management System into an organization.

Up one level: Information Technology Courses

Table of Contents

• President's Message
• General Information
• About This Catalog
• Admissions Information
• Financial Aid Information
• Financial Information
• Student Affairs
• Academic Regulations and Administrative Procedures
• The USG Core Curriculum
• Programs of Study
• Core Course Descriptions
• Degree Course Descriptions
  • Course Descriptions
    • Accounting Courses
    • Anthropology Course
    • Apparel and Textile Technology Courses
    • Architecture Courses
    • ARCH 3011 Architecture Studio I
    • ARCH 3012 Architecture Studio II
    • ARCH 3113 Architecture Culture III - 1850 through 1945
    • ARCH 3116 Urban Planning and Design Theory
    • ARCH 3211 Architecture Structures II: Steel and Wood
    • ARCH 3212 Architecture Structures III: Concrete and Lateral Loads
    • ARCH 3313 Environmental Technology II: Human Comfort, Sustainability and HVAC Systems:
    • ARCH 3314 Environmental Technology III: Natural & Artificial Lighting, Electrical Systems & Vertical Circulation:
    • ARCH 39X1-39X4* Special Topics
    • ARCH 4013 Architecture Studio III
    • ARCH 4014 Architecture Studio IV
    • ARCH 4114 Architecture Cultures IV: 1945-Current
    • ARCH 4224 Environmental Technology IV: Codes and Technical Documentation
    • ARCH 4411 Design Cost Control
    • ARCH 49X1-49X4* Directed Study
    • ARCH 5313 Professional Practice and Ethics
    • ARCH 5593 Thesis Prep/Research
    • ARCH 5998F Focus Studio
    • ARCH 5999R: Thesis Research
    • ARCH 5999T Thesis Project
    • Arts Courses
    • Biochemistry Courses
    • Biology Courses
    • Business, Marketing and Finance Courses
    • Chemistry Courses
    • Civil and Construction Engineering Courses
    • Civil Engineering
    • Civil Engineering Technology Courses
    • Communication Courses
    • Computer Game Design and Development (CGDD) Courses
    • Computer Science (CS) Courses
    • Computing & Software Engineering (CSE) Courses
    • Construction Course Descriptions
    • Design Foundation
    • Economics Courses
    • Electrical and Computer Engineering Technology Courses
    • Electrical Engineering Courses
    • Engineering Courses
    • Engineering Design Graphics Courses
    • English Courses
    • Environmental Science Courses
    • ENV 2100K Introduction to Environmental Science
    • ENV 2200K Geology
    • ENV 3000 Environmental Science Seminar
    • ENV 3150K Environmental Toxicology
    • ENV 3250 Natural Resource Management
    • ENV 3350 Oceanography
    • ENV 3450 Conservation Biology
    • ENV 4000K Wetlands and Mitigation
    • ENV 4120 Senior Project
    • ENV 4500 Environmental Science Internship
    • Ethnic Studies Courses
    • Fashion Design (Apparel and Textiles) Courses
    • French Courses
    • Geography Courses
    • German Courses
    • History Courses
    • HNRS (Honors) Courses
    • Industrial Engineering Technology
    • Information Technology Courses
      • IT 1113 Programming Principles
      • IT 1324 Advanced Programming Principles
      • IT 3123 Hardware/Software Concepts
      • IT 3203 Introduction to Web Development
      • IT 3223 Software Acquisition and Project Management
      • IT 3423 Operating Systems Concepts & Administration
      • IT 3503 Foundations of Health Information Technology
      • IT 3653 Client Server System Administration
      • IT 3883 Advanced Applications Development
      • IT 4123 Electronic Commerce
      • IT 4153 Advanced Database
      • IT 4203 Advanced Web Development
      • IT 4323 Data Communications & Networks
      • IT 4333 Network Configuration & Administration
      • IT 4423 Unix/Linux
      • IT 4513 Electronic Health Record Systems
      • IT 4523 Clinical Processes and Workflows: Analysis and Design
      • IT 4533 Health Information Security and Privacy
      • IT 4683 Management of Information Technology and Human Computer Interaction
      • IT 4723 IT Policy and Law
      • IT 4823 Information Security Administration
      • IT 4833 Wireless Security
      • IT 4843 Ethical Hacking for Effective Defense
      • IT 4853 Computer Forensics
      • IT 4903 Special Topics in Information Technology
      • IT 4983 IT Capstone
      • WBIT 1100 Introduction to Information Technology
      • WBIT 1310 Programming and Problem Solving
      • WBIT 2000 The Enterprise and IT
      • WBIT 2300 Discrete Mathematics for IT
      • WBIT 2311 Programming and Problem Solving II
      • WBIT 3010 Technical Communication
      • WBIT 3110 Systems Analysis and Design
      • WBIT 3111 Information Technology Project Management
      • WBIT 3200 Database Design, Development and Deployment
      • WBIT 3400 Introduction to Multimedia
      • WBIT 3410 Web Applications Development
      • WBIT 3500 Architecture and Operating Systems
      • WBIT 3510 Data Communications and Networking
      • WBIT 3600 Introduction to E-Commerce
      • WBIT 4020 Professional Practices and Ethics
      • WBIT 4030 Senior Project
      • WBIT 4112 Systems Acquisition, Integration and Implementation
      • WBIT 4120 Human-Computer Interaction
      • WBIT 4520 Information Security
      • WBIT 4601 Customer Relationship Management
      • WBIT 4602 IT Strategy Seminar
      • WBIT 4610 IT Policy and Law
    • International Studies Courses
    • Materials Science Courses
    • Mathematics Courses
    • Mechanical Engineering
    • Mechanical Engineering Technology
    • Mechatronics Engineering Courses
    • Modern Foreign Languages
    • New Topic (12)
    • Physics Courses
    • Political Science Courses
    • Professional Program: Architecture
    • Psychology Courses
    • Regents' Remedial Courses
    • Religion Course
    • Science, Technology, Society Courses
    • Sociology
    • Software Engineering Courses
    • Spanish Courses
    • Surveying and Mapping Courses
    • Systems Engineering Course Descriptions
    • Technical Communication Courses
• Faculty

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