Undergraduate Academic Catalog 2012-2013
ATT 1300 International Sourcing
Survey of international sourcing strategies including the decision making process, transportation, domestic production, Asia/Europe/Americas operations, foreign investment, foreign purchase, turn time, competitive advantage, communications, full package production capabilities, cultural priorities, political influence, international regulations and alliances, costs, quality, and technology. The principles of marketing and distribution to a global market are also discussed.
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